Generate sales opportunities by marketing company product lines to existing and prospective commercial end users in New York City. Enhance end users’ perception of Stanley Security Solutions as a leader in security and Stanley Mechanical Solutions as a leader in door hardware.
Manage and support multiple national accounts in both the educational and healthcare market. Travel with end user sales representatives, distributors, architects, and spec writers for multiple national distributors/manufacturers including School Specialties, Grainger, and Stanley Black & Decker. Form and launch products with new distribution partnerships; collaborate to further infiltrate untapped markets.
Assistant Manager of Sales & Sales Support October 2014 to May 2016
Managed outside sales force consisting of twelve rep agencies throughout the country. Provided outside sales force with product knowledge and experience to generate sales. Acted as product manager for behavioral health care product line. Traveled with End User Consultants to call on end users and distributors both regionally and nationally. Formed new distribution partnerships; collaborate to further infiltrate untapped markets.
Marketing & Communications 2011 to 2014
Acted as head of day to day marketing within nationally known retail lock manufacturer. Implemented marketing strategies for website, trade shows, new products and brands; worked to maintain consistent company image. Designed and managed newsletter, catalog design/distribution, and advertising. Developed tools for sales team to facilitate business opportunities. Utilized network developed at trade shows to establish sales rep force of 25. Spearheaded the penetration of new market resulting in first time stocking distributors on a national scale.
Door and Hardware Institute Chantilly, VA
Social Media Consultant 2011
Acted as head of social media campaign for fall conference in New York City. Instructed employees on social network etiquette and how to drive communication to association members before and during their fall conference.
Maison Fortune Orphanage Foundation Richmond,VA
Social Media Marketing Coordinator Summer 2010
Acted as head of social media campaign for the foundation. Assisted website administrators with social media integration on multiple platforms. Trained users for future use of newly integrated networks.